Reintroduces a 90s PC Classic to Modern Players

Ziggurat Interactive was preparing to bring Terminal Velocity: Boosted Edition to modern audiences with a refreshed version of the 90s PC classic. The new edition preserved the fast-action appeal of the original and introduced significant updates designed to make the experience feel smoother and more current.

The publisher turned to UberStrategist for support across the announcement, pre-release, and launch phases. Our job was to help the game reconnect with longtime fans and attract new players who may not have experienced the original release.

We built the campaign around the two elements that best defined Terminal Velocity: Boosted Edition: its break-neck action and the improvements introduced in the new version. These gave us clear angles for outreach throughout each stage of the campaign.

Our team used those hooks to support announcement coverage, pre-release interest, and the launch itself. Review outreach also played an important role in showing media how the updated edition compared with the classic experience.

We secured coverage from Tier 1 outlets including IGN, PC Gamer, and Destructoid, along with reviews from Eurogamer, Hardcore Gamer, and TechRaptor. The campaign gave the refurbished classic strong visibility across both news and review coverage.

That combination helped Terminal Velocity: Boosted Edition reintroduce a 90s favorite to modern players without losing sight of the qualities that made the original memorable. It also gave Ziggurat Interactive a strong launch moment for the game’s return.