Marketing Tips, PR Insights, and Gaming Strategies

How to Build a Go-To-Market Strategy For Your Next Launch

Beyond Ads and Influencers: Why PR Remains Essential for Game Marketing

See how PR ties other marketing initiatives together, adding credibility, momentum, and long-term value, making it essential for game marketing.

Steam Store Updates Developers Need to Know (Summer 2025)

Keep on top of Steam updates rolled out this summer: wider store pages, new description rules, and more. What devs need to know to stay on top.

10 Do's and Don’ts to Nail Your Next Media Interview

Learn the 10 essential do’s and don’ts for media interviews so you pitch clearly, stay calm, and walk away with better press coverage.

The Ultimate Gaming Convention Packing List

Headed to a gaming convention? Use this guide to pack smart with press kits, demo devices, power solutions, and essentials to shine.

21 Event Marketing Strategies That Will Boost Your Gaming Event Presence

Maximize your impact at gaming events with these 21 event marketing strategies.

Video Game PR and Marketing Checklist for Indie Developers Launching a Video Game

This video game PR and marketing checklist is essential for indie developers launching a video game! Check out these tips!

12 Top Q3 2025 Gaming Events You Shouldn't Miss

Get a list of the top Q3 2025 gaming events curated for devs, publishers, and fans looking to stay ahead in the game industry.

Brand vs. Product Marketing in Gaming: A Studio’s Guide to Long-Term Success

Learn why brand and product marketing both matter for game studios. Build lasting identity and drive sales with smart, effective strategies.

4 Key Things to Consider When Attending an In-Person Trade Show

Thinking about attending an in-person trade show to show off your next game or product? Consider these four things to make it a success.

8 Video Game Industry Events to Watch This June

Stay in the loop with this roundup of June’s top game industry events, from showcases to festivals and more. See what’s happening and when here.

Top Tips for Video Game Influencers

Being an influencer is a dream gig for many people. These tips for video game influencers will teach you what you need to do to succeed!

5 Best Practices for Working with a PR Agency

Working with a PR agency may feel daunting but these tips will help you build a strong and profitable relationship with your PR firm.

What Are the Different Types of PR Outreach (and When to Use Them)

Looking to up your video game PR strategy? This article will help you understand the different types of PR outreach and when to use each.

Video Game PR Strategies Exposed: How to Get Media Coverage for Your Video Game

Looking to get more media coverage for your video game? We are exposing 7 video game PR strategies that boost your video game marketing!

Maximize Your Business Blog's Potential by Avoiding These 10 Blogging Mistakes

If you have a business blog and want to amplify your reach and effect, avoid these 10 blogging mistakes that so many businesses make!

How to Recognize Video Game Key Scammers

Learn how to recognize the four most common types of video game key scammers so you won’t fall for their tricks when your new game is released.

The Ultimate Guide to 2023 Content Marketing Trends and Strategies

Content marketing the most effective marketing strategies you can employ for your brand. Here are some trends and strategies you need to know.

To Block or Not to Block: The Community Management Conundrum

Community managers often have to make a hard decision: to block or not to block. Here's some insight to help better manage your video game commu

How to Boost Your Video Marketing Strategy with Influencers

Want to amplify your video marketing strategy? Here's how you can add Influencers to your strategy for greater results.

How to Craft a Killer Video Game PR Pitch Strategy to Grab the Media’s Attention

When it comes to PR, you need a solid strategy if you want the media's attention. Here is how to craft a killer PR pitch strategy that works!

How to Win #screenshotsaturday

Launching a video game and want to get your community more excited? Try promoting it on social media during #screenshotsaturday!

How to Get Media Attention During a Trade Show

If your heading to a trade show and want to boost your ROI by getting media attention, follow these tips!

9 Things to Consider When Creating a Video Game PR and Marketing Strategy

If you want to create a successful video game PR and marketing strategy, don't overlook these nine essential elements.

Finding Your Voice on Social Media

Finding your voice on social media is important when you’re building a community and following. Here are some tips to follow.

Exhibiting at Trade Shows: Top 7 Challenges and How to Overcome Them

Exhibiting at trade shows can be a great way to showcase your brand, connect with potential customers, and build relationships with industry ...

8 Key Elements to Consider for Writing the Perfect Press Release

Looking for media attention? Here are eight key elements to writing a perfect press release that will create buzz.

7 PR Mistakes to Avoid During Your Video Game Launch

Launching a video game? Don't make any of these seven PR mistakes if you want more reach and attention.

7 Secrets for Creating a Steam Page That Sells

Learn how to create a Steam page that SELLS your video game! Here we share 7 must-try tips for video game developers and publishers launching a

7 Tips and Tricks on How to Grow a Video Game Community

Looking to grow your video game community? Here are 7 tips and tricks to help!

5 Things to Consider When Adding Influencer Marketing to Your Video Game Marketing Strategy

If you are marketing a video game and considering adding Influencer Marketing to the mix, here are 5 things you need to consider.