Case Study

Tailored PR Campaign

Secures Widespread Review Coverage for VR Title

Resolution Games | Demeo PSVR2 | PR
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Resolution Games | Demeo PSVR2 | PR

Challenges & Goals

Resolution Games partnered with UberStrategist to support the PSVR 2 launch of Demeo, its award-winning tabletop-inspired dungeon crawler. Already acclaimed on PC and Oculus Quest, Demeo was an established title—and the challenge was to reignite media interest for its debut on a new platform.

Our goal was to generate strong review coverage, highlight the game’s crossplay features and fresh VR experience, and position Demeo as a standout title for the PSVR 2.

Strategic Approach

We positioned Demeo as a must-play title for PSVR 2. To differentiate it from other VR experiences, we focused on its award-winning reputation, unique tabletop-inspired gameplay, and crossplay functionality.

Our team prioritized outreach to outlets that had not previously reviewed Demeo while also targeting media with strong PSVR 2 coverage and interest in tabletop gaming. We provided early access, coordinated review logistics, and maintained regular follow-up to secure maximum interest ahead of the launch.

Results

Our focused review campaign generated over 40 reviews from key gaming and VR outlets, helping establish Demeo as a leading PSVR 2 title. Coverage highlights included IGN, Eurogamer, Upload VR, GameSpot, Road to VR, Gamesvelt, Push Square, La Presse, SVG, Multiplayer.it, Bell of Lost Souls, and PSU.

Demeo earned strong review scores and a “very positive” Metacritic rating for its PSVR 2 debut. Our campaign successfully reintroduced the game to VR players and expanded its reach to a broader audience. The results reinforced Demeo’s position as a respected title across multiple VR platforms.

DEMEO REINVENTS THE TABLETOP FORMULA

“Demeo is a delightful alternative to the mechanically engrossing (albeit burdensome) tabletop RPGs and board games to which it lovingly pays homage.”

KEY PR CAMPAIGN WINS

144M

COMBINED ESTIMATED REACH

44

REVIEWS

80

AVERAGE METACRITIC SCORE
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